The guarantee

We don't ask you to carry the risk.

Most agencies hand you an invoice and a hope. We'd rather put something on the line. Every build gets the first guarantee. The other two apply only when you ask us to run the engine. Here are all three, plainly.

Every build · whoever runs it

The build is guaranteed to be the build.

Whatever your scope says we're building, that's what works when we hand it over. A form that won't submit, an automation that won't fire, a page that won't load — we fix it free for 30 days after launch.

If you take the hand-off, this is where our promise ends and yours begins: we guarantee the build, not how you run it. Keep it running keeps us on the hook for the build for as long as you keep it. Neither one promises you leads; only "run it for you" does that, and it says so next.

Only when we run it · Growth & Signature

If it doesn't produce, we keep working.

If your dashboard hasn't reached the qualified-lead number we set together — written into your scope before you sign — within 60 days of launch, we keep working the account. Campaigns, nurture, reactivation, follow-up. No monthly fee until it does, for up to a further 90 days.

This one applies only when you've asked us to run the engine. On Growth you approve who gets contacted; on Signature we do. Either way, if the number isn't met, you pay only what the tools themselves cost. Our labor is on us.

Only when we run it · reactivation campaigns

If the reactivation doesn't pay for the build, you don't pay for the build.

Give us your past-customer list — it has to be a real list, and we'll tell you the qualifying count in writing before we start — and we'll run a reactivation campaign against it. If the work you book off that list in 45 days is worth less than what you paid us to build the system, we refund the setup fee.

And you keep the website. A refund that takes your site back isn't a refund.

What we ask of you

The build guarantee asks nothing of you but access. The six below apply when we run the engine for you, and they're the same six that make the system work anyway:

Answer the leads we hand you within four business hours — a real human reply, on at least 90% of them. The automations buy you time; they don't count as the answer.
On Growth, approve at least the number of sends in your scope each month — 25 unless we set it higher together. We find them, research them, and write the drafts; you decide who's worth contacting. Going through the queue weekly is the easy way to keep up, but the month is what gets measured. The engine can only work the list you let it work.
Leave the automations running — don't switch off the thing doing the work.
Get us your list, your approvals, and your access on the dates we agree.
Run the offer we agreed on, for as long as we agreed to run it.
Log the work you book. If a reactivated customer books over the phone, it still has to land in the dashboard — that's the record the guarantee gets measured against.

That's the whole list. If something slips, we tell you in writing and you get five business days to fix it — nobody loses a guarantee to a surprise.

The exact numbers — your lead threshold, your list minimum, your dates — are set in your scope of work before you sign, and the full terms live in § 13.3 of our services agreement. Nothing here that isn't in there.

Book a 15-min call

Fifteen minutes. You'll leave knowing which of these three applies to you — hire us or not.

What you pay after launch

No surprises on the second invoice.

Your site, your data, everything we build for you: Yours. Included in the build.
Hosting and your CRM account: Included in Keep it running. On hand-off, billed at cost.
Texts, phone minutes, AI usage: At cost. We pass the carrier's bill through, never marked up.
Support: Keep it running from $300/mo (the default). Keep it improving from $750/mo. Or hand it off: $0/mo, fixes at $150/hr (not on builds with AI in them).
Having us run the engine: From $750/mo, only if you ask. That's the one that comes with the lead guarantee.

Every number here is on your scope of work before you sign. Nothing on this page that isn't in there.